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Home » Archives for Kawthar Ali » Page 2
2019 is ending soon, a year full of different events and milestones for any business. Now is certainly the best time to reflect on major events that occurred throughout the year in terms of your marketing strategies. Whether some things worked well or didn’t, it is always important to understand the dynamics behind everything in order to have a clearer strategy for the year 2020. We have taken the time to create this quick checklist to help you revisit 2019 with all of its goods and bads.
Christmas is one of the most important seasons and celebrations in many countries globally, especially when it comes to the shopping arena. However, in the MENA region, Christmas takes up more of a festive nature, which can sound counterintuitive since the holiday and Christmas season are supposed to warrant a peak in shopping activity just like other seasons (November for instance). But yes, our research shows that this was not the case in the MENA region afterall!
After the concept of Black (or White) Friday has gained momentum in the MENA region, it is often wondered whether Cyber Monday is to gain the same momentum as well or not, especially that the concept was introduced to the US to encourage shoppers to make online purchases specifically. In the US, Cyber Monday is considered to be a big deal, as sales on Cyber Monday are projected to increase by 19% in 2019, amounting to $9.4 billion as compared to Black Friday sales, which are expected to increase to 20%, amounting to $7.5 billion! The graph below also shows how Cyber Monday evolved in the past over the years, resulting in significant figures.
Come and Explore the 3 Ways in which ArabyAds Can Guarantee that for You! Since its establishment in 2014, ArabyAds has always prided itself on the fact that it offers its clients risk-free Performance Marketing solutions in the MENA region. Though daring and adventurous, ArabyAds always puts the interest of its clients in mind before… Continue reading How Would it Be if Marketing Your Business Was Risk-Free?
