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    Drive Insights, Acquire Knowledge, & Forecast Consumer Behaviour

    There are three stages of understanding & processing information about your consumers and we categorise them into:

    Drive Insights: This is typically the first stage wherein most of the data experts spends maximum time and effort to analyze the information.

    Gain Knowledge: This is the second stage where you would gain knowledge from the data and the impact it can have on your business

    Forecast: This is the ultimate stage when you are able to use the knowledge from data points and to build a prediction model for consumer behaviour.

    Single Source

    Manage all your data sources at one place

    Custom Segments

    Choose from our custom segments or create your own

    Segment Activation

    Connect the custom segments to any of your advertising campaigns

    Analyse Uplifts

    Measure the campaign uplifts using our DMP

    Multiple segments within each category for precision targeting

    Combine the power of 1st, 2nd & 3rd party data

    Your audience data that you collect directly from the audience or customers.

    This can include behavior, consumption & subscription patterns

    Data about the audience from another business.

    Typically used for enhancing or enriching the data points about your owned audience

    Data collected by independent third parties that can be data aggregators and is also used for obtaining specific signals about your owned audiences

    Regional Data Privacy Compliant

    There are no federally applicable data protection laws in the Middle East, and also no specific law governs the processing of personal data by public sector institutions. We are a step ahead in laying our foundations around the seven principles of GDPR and are compliance-ready.

    Our actions speak the loudest and that’s why our clients speak for us!

    “Working With ArabyAds has been a fantastic experience in terms of support, planning and getting exactly the outcomes that we want to achieve. If you want to do it right, not just execute, you need a partner like ArabyAds. ”
    - Mario Soufia
      Business Lead, Head Of Strategy
      Digitas
    “ArabyAds' data-driven and creative approach is impeccable, especially when it comes to gathering the right industry data and implementing those with your business goals. ”
    - Aaryan Kapur
      Marketing Manager
      The Beauty Edits
    “ArabyAds has helped us to boost our results. They are always working with enthusiasm so if you want to boost your sales, give a chance to ArabyAds. ”
    - Alice Ye
      Head Of E-Commerce & TV
      Citruss
    “I would encourage other advertisers to work with ArabyAds. They have a fantastically vibrant and enthusiastic team that makes sure they always deliver the best ”
    - Satrajit Duttagupta
      Associate Director-Investments
      OMD
    “ArabyAds bridged for us the missing element of converting conversations to conversions with their influencers ”
    - Balasubramaniam
      Head - Omni Channel
      Landmark Group
    “They know the market very well and are available 24 hours for help, for maintaining and optimising our channels. ”
    - Heba Rabie Ali Mohammed
      Head of Marketing
      LMG - Styli
    “Anyone that is breaking into the KSA market, I’d definitely recommend them to work with ArabyAds. ”
    - Shaheer Usmani
      Head of E-Commerce Marketing & Analytics
      Azadea Group

    In The Spotlight

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    Evolving data privacy trends transforming the future of digital commerce
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    How DMP's improve brands marketing campaigns
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    How to Use Data to Personalize Content across Content Devices
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    Getting started is easy

    Get Started with our Data Management Platform i.e Personas to effectively target your customers


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