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ArabyAds appoints Gulrez Alam as the Chief Investment & Strategy Officer Share via

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In a bid to drive their business globally, ArabyAds appoints Gulrez Alam as their Chief Investment and Strategy Officer to be based out of UAE. Gulrez has nearly two decades of experience across the USA, APAC & Middle East, and has been a successful entrepreneur who founded Resultrix, a leading digital marketing company, in 2008, which Publicis Groupe later acquired. In his last role, Gulrez was instrumental in driving the leadership at Affle Holdings for the past two years and will now be using his expertise and his business network to drive ArabyAds strategic and investment decisions. Commenting on the appointment Mahmoud Fathy, CEO of ArabyAds, said, “We are incredibly excited to have Gulrez at ArabyAds. He brings in a great experience that will enable us to build on our success in the region and the next phase of growth for ArabyAds. It is an interesting time for us as we embark on our diversification and expansion journey. I am certain that Gulrez can play a pivotal role with his experience and vision”.

Speaking on his new role, Gulrez Alam, Chief Investment & Strategy Officer at ArabyAds, said, “This is an opportune time for me to join ArabyAds as it’s already the leading performance advertising company with the strongest Influencer Marketing platform in the region. I am looking forward to further growth through both organic and inorganic initiatives. I am excited to join ArabyAds and drive its expansion both regionally and globally”.

About ArabyAds

ArabyAds is a global technology company that empowers e-commerce marketing. It offers multiple digital advertising platforms across different touchpoints of a brand's journey in a customer lifecycle ranging from customer acquisition, retention, and monetization.

Headquartered in Dubai, ArabyAds was founded in 2013 to leverage innovation and deliver measurable results to its advertisers with data-led, transparency first & omnichannel marketing.

Entrepreneur Middle East recognized ArabyAds as “The best e-commerce marketing platform 2021”. In 2023, ArabyAds was recognized as the “Marketing platform of the year” by the Mobile Marketing Association MMA MENA.

For more information, please visit www.arabyads.com

Press Contact

For any media queries, please contact pr@arabyads.com.