affiliate marketing is the process where affiliates publish marketing materials for companies for advertising purposes and earn commissions in return. Whilst companies receive deliveries of sales and actions agreed on tracked by systems or third parties’ technologies.

Ever since the pandemic started, there has been a difference in the curve of online learning’s growth. So before you start promoting your next eLearning course, ask yourself these 5 questions…

On the 8th of April, The Economist stated that our responses to this pandemic are accelerating a quick adoption of new technologies and business ideas, which is doubling the digital efforts made by existing businesses.  It’s clear now that the purchasing behaviour has changed. And soon after fading to normal life, we are probably going… Continue reading E-commerce Industry: 5 steps to develop the best captivating customer experience (CX).

ThePubverse, ArabyAds’ dedicated media monetization solution, proudly announces a landmark partnership with Coolita, the global smart TV operating system developed by Chinese technology leader Coocaa. This strategic alliance grants ThePubverse exclusive rights to monetize Coolita’s Connected TV (CTV) advertising inventory across the MENA region, marking a bold step forward in reshaping how brands connect with… Continue reading ThePubverse by ArabyAds and Coolita Announce Strategic Partnership to Exclusively Monetize CTV Advertising in GCC and Egypt

RIMOWA has been engineering iconic travel companions to last a lifetime since 1898 and has launched its first premium Connected TV (CTV) campaign in the UAE, in partnership with Spark Foundry and ThePubverse by ArabyAds. The campaign debuts across LG’s Home Screen environment, designed to reach high-net-worth individuals with high-impact Roadblocks and native display formats. … Continue reading RIMOWA Launches Premium CTV Campaign in UAE on LG Home Screen in Partnership with ThePubverse and Spark Foundry

ArabyAds has officially joined the ranks of Snapchat’s Advanced Partners, a recognition that speaks to the agency’s deep commitment to shaping what digital success looks like in MENA. This milestone reflects more than technical expertise; it’s the outcome of deliberate investment in people and knowledge. Over 40 ArabyAds media professionals have completed Snapchat’s full suite… Continue reading Snapchat Confers ArabyAds with Snap Advanced Partner Distinction

Strategic alliance combines ThePubverse’s advertising expertise with TCL’s smart TV ecosystem to elevate connected television experiences across UAE households DUBAI, UAE – May 13th, 2025 – ThePubverse, the media monetization solution and Connected TV (CTV) advertising division of ArabyAds, and TCL Electronics (1070.HK) today announced an exclusive partnership to revolutionize targeted advertising across the Middle… Continue reading ThePubverse and TCL Forge Exclusive CTV Advertising Partnership in the Middle East

RIYADH, May 2025 — In a strategic move set to redefine digital excellence in the Gulf’s luxury market, Araby Ads has announced the renewal of its exclusive partnership with prestigious fragrance house Abdul Samad Al Qurashi for a second consecutive year.  This collaboration, which has already transformed the iconic perfumer’s digital footprint, will continue to… Continue reading ArabyAds Extends Game-Changing Partnership with Luxury Fragrance Icon Abdul Samad Al Qurashi

Following a highly successful collaboration, ArabyAds, the Middle East’s leading digital advertising company, VIDAA, a global leader in Smart TV operating systems, and Hisense, a global television manufacturing powerhouse, are pleased to announce the expansion of their strategic partnership. This agreement strengthens ArabyAds’ exclusive advertising representation across VIDAA’s and Hisense’s Smart TV ecosystem in the… Continue reading ArabyAds and VIDAA Expand Partnership to Connected TV Advertising on Hisense Smart TVs in the UAE and Saudi Arabia in 2025

ArabyAds, a leading global ad-tech company, has announced a strategic expansion of its exclusive partnership with LG Ad Solutions by joining forces with TVekstra in Turkey. This milestone marks a significant step in redefining Connected TV (CTV) advertising in one of the most dynamic and digitally evolving markets, strengthening Turkey’s position as a bridge between… Continue reading ArabyAds & LG Ad Solutions Expand Exclusive CTV Partnership to Turkey with TVekstra

Dubai, 18th of February 2025 – ArabyAds is pleased to announce the appointment of Ayman Haydar to a dual leadership role as the CEO of ThePubverse and Group Chief Commercial Officer (CCO) of ArabyAds. In these capacities, Ayman will drive the commercial strategy for ArabyAds while spearheading the growth and innovation of ThePubverse, the company’s… Continue reading ArabyAds Appoints Ayman Haydar as CEO of ThePubverse and Group Chief Commercial Officer

UAE, November 7th, 2024 – ArabyAds, a leading ad-tech company headquartered in the UAE, is thrilled to announce the soft launch of its latest innovation, the Household Graph—a next-generation audience targeting solution that enhances the reach and precision of CTV and mobile advertising campaigns. This beta release marks the initial phase of introducing the Household… Continue reading ArabyAds Launches Household Graph, an Advanced Solution for Next-Generation Audience Targeting Across CTV and Mobile

Dubai, August 12, 2024 – ArabyAds group and L’Oréal Middle East have forged a strategic partnership aimed at introducing a new influencer marketing platform designed to enhance brand engagement and visibility across digital channels. This collaboration leverages ArabyAds’ expertise in digital marketing and L’Oréal’s leadership in beauty to innovate influencer advocacy strategies in the MENA… Continue reading ArabyAds and L’Oréal Middle East Announce Strategic Partnership to accelerate Influencer Marketing